Marketing Manager

Full time, Permenant
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Marketing Manager
Do you have experience in CRM management, generalist marketing, leading a team and a passion for making a difference to the lives of others? If so, we would love to hear from you.

WORKING HOURS: 37.5 hours per week

SALARY:  £26,000 FTE

CLOSING DATE: ​6th June 2021 by 5.00pm.

About YMCA North Tyneside

YMCA North Tyneside is a Voluntary Sector Organisation undertaking community programme work in areas of North Tyneside, South Tyneside and County Durham.

Over time YMCA North Tyneside has become recognised as a well established services delivery Voluntary Organisation in the area as well as playing an active role both sub-regionally and regionally

YMCA North Tyneside is part of an International Christian Youth Movement with centres in over 100 countries throughout the world. We aim to provide a warm welcoming environment in which members can take part in activities of their choice.

YMCA North Tyneside also operate a subsidiary trading company – Patterdale Hall Estate, which is a holiday and outdoor activity centre set in a magnificent mountain setting at the southern end of Lake Ullswater.

Job Purpose & Description

We are looking for a creative, dynamic and outgoing individual to join our Marketing Team as our Marketing Manager.

The successful candidate will be data-driven and have the technical capacity to understand our full range of marketing activities. We want someone who will ambitiously seek out and evaluate new opportunities and provide data-led feedback on their success.

Most importantly, we are seeking an individual with eagerness to propose new innovative ideas with the ability to turn them into a reality. You will need a ‘can do’ attitude and willingness to move frequently between technical detail and the more creative opportunities required by the role. We want a team member who is ‘happy to roll up your sleeves’ as you will be helping create and deliver appropriate content for different platforms whilst being able to competently use analytic tools and CRM systems to report and suggest improvements.

The post holder will be responsible for leading a small marketing team, including customer service representatives, and will be tasked with the development, and executive of, multi-channelled marketing campaigns covering all of the organisation’s services.

Overview of Duties / Responsibilities

● Develop marketing plans that help ensure the achievement of KPIs
● Develop and deliver engaging content across all channels
● Oversee our digital marketing output
● Implement campaign analysis to ensure learning and ROI for expenditure
● Manage the CRM platforms and ensure it captures required information and works seamlessly across the organisation
● Manage the marketing team, including customer service representatives
● Write, edit and proofread copy for marketing materials
● Manage and work within the marketing budget
● Act as a Brand Champion for the organisation

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Why work for YMCA North Tyneside?

EMPLOYEE BENEFITS

Competitive Salary

Subject to age and in line with National Minimum Wage and National Living Wage

Employer Assistance Programme

Access to a confidential Employer Assistance Programme (which includes a suite of Legal and Health Information)

GP Helpline

Access to 24hr GP Helpline

Café Discount

10% Discount at YMCA Café

Nursery Discount

10% Discount on Fees at YMCA Day Nursery

Gym Membership

Free unlimited Gym membership for YMCA Gym

Staff Development

A nurturing environment where staff are encouraged to learn and grow as individuals

Making a Difference

Be a part of an established organisation that helps transform the lives of young people

Patterdale Discount

Staff discount on short breaks in the Lake District at Patterdale Hall Estate

Interested?

Apply Now

If you think you have what it takes to effectively support the vision, objectives and priorities of the organisation then we want to hear from you!

Please follow the link below to our online application form. You will be required to upload a CV and cover letter. If you have trouble accessing the application or require a different format, please email hr@ymcanorthtyneside.org